Money For Your Clothing Line (part 1)

Thursday, December 24, 2009 12:00

money for your clothing line

Money for a clothing line is initially your responsibility, with little exception. You have to fund your clothing line’s start via your hard earned money or trade of services. Starting a new clothing line usually involves the costs of clothing garments, labels, shipping, promotion, web hosting, and print services. If you have planned well, you may even be able to pay for your trademark (USPTO.GOV) as well. You can be creative in how you fund your clothing line but there are usually few options.

Funding your clothing line by yourself is hard work. You will need to plan for upcoming seasons without looking for a return on current product to be most efficient. It takes time for your clothing line to build and you will probably end up spending more money than you make back the first 4 seasons / year.

As expressed in other sections of this clothing line help guide, you will definitely want to include the costs of promotions and marketing, which can run into the thousands for one year. Giving away samples, professional public relation services (press releases), and advertisements with popular publications will be costly. You will need to consistently pay each (aka flighted work) to get the best return from your money.

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